Web Design in Los Angeles That is SEO-Friendly
There are web designers and there are SEO companies in Los Angeles that also offer web design as an affiliate service. The first one is sufficient if you are not looking to build traffic and your website exists only for your own consumption. If you want to sell products or service on the Internet, you need a website that is also SEO-friendly so the search engines can find easily find and indexed you.
Knowing your business model
You work with the specialist in web design in Los Angeles to come up with a strategy on how to best send you message across a wide reach of customers. You think of SEO and keyword-rich articles, blogs or press releases readily come to mind. And web designers without background on Internet marketing could not integrate simple tools to make your site more accessible to search engines.
For example, who is your target market as you factor in the time zone, demographics, or preferences? Are they national or local? Then you build content, navigational elements, modal windows, site tours, shopping carts, flash animations and feedback mechanism. The important thing about content is to plan early. You don’t build up the website only to bring it down again because you failed to consider the SEO content.
Building markers and signposts
Now that you have the basic design of your website, the next thing to do for the SEO company is to target the ‘spiders.’ These are the algorithms that search engines use to track, tag and index relevant sites. You do this through XML, internal linking or user sitemaps, anchor texts, among others. A rookie web designer may impress you with a presentation to tweak your site with so many flash animation or images for a much more interactive navigation but Google, Yahoo or Bing don’t can’t really distinguish the text on the images and the ranking of your site may take a hit as a result. Also, mobile devices are expected to supplant PCs and laptops as the method to access the Internet by 2015 and not all of them may support Flash application.
Faster Web Load = More Customers
To expand a bit about putting too many elements into the website, Flash or videos can slow down your site’s loading time. Remember, no broadband is created equal and you may turn off potential customers if they become frustrated by how slow your website is. The SEO Company offering web design Los Angeles can introduce tweaks by discarding unused codes, cleaning the JavaScript within the code, or downsizing the file sizes which can greatly improve loading time.
Crest Media - About Author:
Crest Media is an experienced Content writer and publisher for Business Development. Visit at http://www.crestmediainc.com/ to know more about Dallas SEO and Advertising Agency Austin.
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